A provocative expose of the dieting industry from one of the nation's
leading researchers in self-control and the psychology of weight loss
that offers proven strategies for sustainable weight loss.
From her office in the University of Minnesota's Health and Eating Lab,
professor Traci Mann researches self-control and dieting. And what she
has discovered is groundbreaking. Not only do diets not work; they
often result in weight gain. Americans are losing the battle of the
bulge because our bodies and brains are not hardwired to resist
food--the very idea of it works against our biological imperative to
survive.
In Secrets From the Eating Lab, Mann challenges assumptions--including
those that make up the very foundation of the weight loss
industry--about how diets work and why they fail. The result of more
than two decades of research, it offers cutting-edge science and
exciting new insights into the American obesity epidemic and our
relationship with eating and food.
Secrets From the Eating Lab also gives readers the practical tools
they need to actually lose weight and get healthy. Mann argues that the
idea of willpower is a myth--we shouldn't waste time and money trying to
combat our natural tendencies. Instead, she offers 12 simple, effective
strategies that take advantage of human nature instead of fighting
it--from changing the size of your plates to socializing with people
with healthy habits, removing "healthy" labels that send negative
messages to redefining comfort food.
